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Garage Sales Are Cool

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A well-planned garage or yard sale can make room in your home, get rid of unused items and make some money but it needs some planning to be successful. Start early to research and plan Promotion is key Display items attractively Price items right Organize checkout Saturdays are generally the best day but there may be some exceptions.  Experienced garage-salers believe that a well-planned one-day event will do as well… Read More »Garage Sales Are Cool

Reducing Interest Expense

0% financing has induced car buyers into taking the plunge because it doesn’t cost anything to use someone else’s money.  While mortgage rates are not at zero, they’re close enough that many buyers are applying similar logic. Qualified mortgage interest is deductible on taxpayers’ returns subject to the maximum acquisition debt of one million dollars.  For the fortunate homeowners who have paid off their mortgage, their acquisition debt was reduced… Read More »Reducing Interest Expense

The Carabiner: Tip 26

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Otto Herzog in 1911 was the first climber to have used the carabiner device, a metal loop with a spring-loaded gate used to quickly and reversibly connect components. It is an essential component in climbing success. The Real Estate Carabiner equally understands the importance of being able to connect components, whether people, systems, tasks or networks to create a better business. There are three critical parts of the Carabiner: the… Read More »The Carabiner: Tip 26

Real Estate Carabiner: Part 2

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Otto Herzog’s use of the Carabiner in mountain climbing was based solely on the idea of connection. In sales, a lack of connection may not be as life threatening as it is in the mountain, but it might be close in a business sense. Here are five keys to connection: 1. Be genuine. People want to know the real you, the honest you, the authentic you. 2. Provide massive help.… Read More »Real Estate Carabiner: Part 2

Real Estate Carabiner

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Otto Herzog in 1911 was the first climber to have used the carabiner device, a metal loop with a spring-loaded gate used to quickly and reversibly connect components. It is an essential component in climbing success. The Real Estate Carabiner equally understands the importance of being able to connect components, whether people, systems, tasks or networks to create a better business. There are three critical parts of the Carabiner: the anchor (you), the loop… Read More »Real Estate Carabiner

5 Great Tips to Email Marketing

Al Gore’s invention of the internet has allowed for a plethora of time and money saving applications designed to make our lives easier. How did we ever find anything before Google? Then, there’s Facebook, certainly that has made your life easier. Where else can you hang out with your friends and everyone else on the planet and unapologetically have your privacy violated at every turn. But I digress. For agents,… Read More »5 Great Tips to Email Marketing

Two Minute Tip 20: 5 Tips for Prepping Homebuyers

Working effectively and efficiently with buyers in any market can be a challenge. Those of us firmly impeded in seller’s markets understand that low inventory, escalating prices and multiple offers double the excitement. Having a fully prepared buyer in this type of market is one of the keys to success. This video covers five things you should be discussing to prep your buyer to win.

Two Minute Tip Week 13: 21st Century Presenting

In the past, we have been saddled with the burden of finding the most effective way to allow our potential sellers to view our presentation. For many moons, we used the presentation book or mini-flip chart type venue. Laptops made it easier to present in a mobile manner, but was not without its issues. We had one computer, placed in front of usually three people and it made for some… Read More »Two Minute Tip Week 13: 21st Century Presenting

What Buyers Want: The Two Minute Tip Week 8

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Maybe this is another one of those times when a sales business has been lured towards the shiny objects and away from its real focus. While much of the real estate business is about contracts, negotiations, technology and the like, it is still, first and foremost, a people business. We tend to forget that when we business plan. I suppose it would be rare to ask ourselves, “What can I… Read More »What Buyers Want: The Two Minute Tip Week 8

The Listing Mindset: The Two Minute Tip Week 7

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Even though it may not seem like it in your neck of the woods, Spring is right around the corner. And with Spring, comes what I like to call: The Listing Season. Frankly, any time is listing time but Spring in many areas signals hot listing action. While many agents will take listings, we want more. We want to dominate our markets. And in order to be ready to dominate… Read More »The Listing Mindset: The Two Minute Tip Week 7