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Business Planning

2017 Your Best Year Ever!

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Happy New Year! 2017 is here and with the new year comes new years resolutions.  Frankly, not a big fan of resolutions on January 1st. I think goals are better (see: : https://richsandsseminars.com/2013/12/two-minute-tip…ot-resolutions/). PLUS, while January 1 is a great day for goal setting, so is Jan 12, April 19, September 2, and November 6 for that matter. Knowing however, the leaning towards goals and resolutions at the beginning of the… Read More »2017 Your Best Year Ever!

Got Relevance?

Talked to your travel agent lately? I was fortunate enough a while ago to attend a conference where the theme was “Winning Customers and Influencing Markets.” Setting the tone for the conference, I decided to focus on relevance. I began my presentation with Young and Rubicam’s Brand Asset Valuator. With apologies to Y &; R, allow me to paraphrase for those of you not “hip to the jive.” Young and Rubicam wanted… Read More »Got Relevance?

Ready for Retirement?

It’s surprising to realize that most people spend more time planning their next vacation or cell phone purchase than they do on their own retirement. Let’s look at a hypothetical situation where you have $35,000 to invest for your retirement in 15 years. Have you compared where you might have the best opportunity? The safest place to put it might be a certificate of deposit because it’s insured but unfortunately, rates… Read More »Ready for Retirement?

The Right Questions are Key

Asking the right questions will lead to the answers that help you determine which agent to use for one of the largest investments that most people make…the purchase or sale of their home. Rudyard Kipling wrote the verse “I keep six serving men, they taught me all I knew; their names were what and why and when and how and where and who.” Prefacing your questions with one of these… Read More »The Right Questions are Key

Comfort Crosses Generations

My course repertoire has a large variety. Each course, however, is based on the following concept: No two buyers or sellers are ever the same – regardless of generation. But, to arrive at individual needs and wants, it is beneficial to become familiar with groups and preferences. While personality, lifestyle, and things like NLP are helpful, generational groupings also provide a unique framework from which to start. Each of the… Read More »Comfort Crosses Generations

Five Marketing Principles

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“Money coming in says I’ve made the right marketing decisions.” So says author Adam Osborne As salespeople, one of our chief duties is to find business. This, either fortunately, or unfortunately, sends us down the road to marketing. So that each of us might do a better job marketing, there are five important marketing principles to follow. 1. Personal Promotion. Marketing is all about you. Personal promotion is all about… Read More »Five Marketing Principles

The Six Pillars of Peak Performance

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A pillar is, according to Merriam-Webster, “a firm upright support for a superstructure.” If you want to support that superstructure which is your business, or even your life, you need strong pillars. And the more super you want that superstructure to be, the stronger your pillars must be in order for it all to work. At the core of Peak Performance is Six Pillars. They are Planning, Leadership, Excellence, Attitude,… Read More »The Six Pillars of Peak Performance

What is Peak Performance?

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I like the quote used in our last blog post https://richsandsseminars.com/2016/01/2016-a-peak-performance-year/ from Neotherapy that went like this: ““Peak performance is the maximum enhancement of all mental, emotional, physical and situational elements that let us reach optimal level.” Again, It’s not just physical, not just the act of “doing” something at your best effort. It’s a combination of elements that cause us to deliver a peak performance. Greg Wells, PhD, said this: “Peak… Read More »What is Peak Performance?

2016: A Peak Performance Year

“Success is peace of mind, which is a direct result of self-satisfaction in knowing you did your best to become the best that you are capable of becoming.” – John Wooden We’d all like to give our best: you, me, everyone (at least I like to believe that). When we give our best, we create experiences that enhance the lives of our customers, clients, friends, family and in a wonderful,… Read More »2016: A Peak Performance Year

Being the Market Expert Part 3: Showing Expertise

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We have strengthened our market knowledge, we have shared it with anyone who might ask. Last, but not least, we want to utilize a plethora of sources to actually get the word out PRIOR to being asked; to PRE-position our expertise. If we could have appointments where we were selected before we ever showed up, THAT would be a good thing. If you have established yourself as the expert when… Read More »Being the Market Expert Part 3: Showing Expertise