This is episode 35 of the Daily RICHual and yet no one is watching, no one is listening. You’d think I would be sad, depressed, running on an empty gas tank of self-esteem. Good news. I am not. Gary Vaynerchuk said, “Bottom line: I don’t care how many people see something, Quality over quantity. Depth over width. Reach does not equal value and follower count doesn’t mean people are listening.… Read More »Daily RICHual 35: No Views? No worries
In his landmark customer service book, Selling the Invisible, Harry Beckwith offers a three stepm approach to marketing your product or service(s). Step One is where you are trying to get what Beckwith calls, “a basic, acceptably reliable product” (or service). Step Two is where competition has entered the scene. Competition creates a need to listen to the customer, listening creates refinements and improvements. Beckwith says answering customers needs is… Read More »Daily RICHual #34: Harry Beckwith meets Barney Stinson
It is estimated that 290 billion emails are sent every day. To break that down for you, that’s 2.8 million per second and 90 trillion a year. Along with that, several sources assert that over 8 billion cell phone calls are made every day. AND… according to Tech Jury, 8 trillion, 395 billion, text messages are sent yearly….. Yikes. I’m not sure about you, but I have noticed people seem… Read More »Daily RICHual #33: Leave me a message
Hockey great, Wayne Gretzky, once explained that the greatest players didn’t go to the puck, they went to where the puck will be. Anticipation. Proactive playing? No, he showed us something new. He gave us PREactive. Customer Service is like hockey. While it is better to react than to do nothing, it is much better to be proactive than to simply react. Being proactive was a great idea when it… Read More »Daily RICHual #32: Gretzky and PREactive Service
As an educator, I often ponder the question, Why Learn? So, using resources ranging from INC magazine, to Natalie Sisson, to the Campaign for Learning: here’s 8 reasons why you should learn. 1. 95% of people think that learning about new things boosts your confidence. 2. 92% of people think that learning about new things is enjoyable 3. A sense of accomplishment and pride. 4. learning can lead to a… Read More »Daily RICHual #31: Why Learn? Better than Sex?