Get the Listing Mindset

A mindset is a mental attitude or disposition that predetermines a person’s responses to and interpretations of situations. Some people believe that mindsets are fixed. I believe mindsets are capable of growth and change. The Listing Mindset, therefore, can be developed, It is not present at birth. So how do we get there? First (and foremost)[…]

Contrast: A Not So Hidden Secret

Contrast. You know, contrast, like up/down, in/out, day/night/ black/white. Contrast gets our attention. In fact, contrast is what separates one salesperson from another. I’ve read two books recently that focus on the importance of contrast in sales (although neither were necessarily focusing on sales),  Neuromarketing by Patrick Renvoise and Resonate by Nancy Duarte. In Neuromarketing,[…]

Two Minute Tip Week 13: 21st Century Presenting

In the past, we have been saddled with the burden of finding the most effective way to allow our potential sellers to view our presentation. For many moons, we used the presentation book or mini-flip chart type venue. Laptops made it easier to present in a mobile manner, but was not without its issues. We[…]