reflex

Are You PRO or RE?

“Don’t think, React!” That was the daily advice of my Junior High School basketball coach, Mr. Korwin. He believed that if we spent too long pondering the next move on the court, we would be prone to mistakes, indecisiveness, and poor judgment. For us, gangly eighth graders, it may well have been excellent advice. Better[…]

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Eleventh Hour Gifts Without Shopping

If you’re beginning to feel the pressure of running out of time to find the perfect gift, here are a few suggestions that may not be on their “list” but will certainly be appreciated. The gift of really listening without interrupting, daydreaming or planning your response can be exactly what people want when they have[…]

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Sales and Branding: Short Term and Long Term

Today I booked a course for February. That’s sales. The class may or may not happen. I may or may not get paid (mostly according to whether or not it happens). That is sales. Sales brings in the income, keeps the bills paid, brings home the “bacon,” so to speak. Periodically, I sell. The more[…]

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When the Market Changes…

We never know exactly when any given market might change. If you pay close attention to the numbers, you might see some of the telltale signs. Monitoring inventory (supply) is always a great way to see one of the most important movements in the market, as is watching demand (sold properties). The Sales to List[…]

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Do You Have a VP?

Value Proposition: Yours/Mine We chat a bunch in the real estate business about the concept of Value Proposition. So what is a Value Proposition? And why is it important? Well, first things first, according to Wikipedia, it is “a promise of value to be delivered, communicated, and acknowledged.” Okay, but that doesn’t really tell me enough. I like this[…]

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The Agent’s Education Checklist

If you go to Google, Bing, Yahoo or any of the major search engines we frequent, type in the words “real estate 2017″, the fruits of your efforts will be a plethora of articles focusing on hot markets throughout the USofA. Low inventory seems to highlight most areas. So, if someone’s business should be a[…]

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Creating the Listing Mindset

The first quarter of the year has seen me teaching a bunch of listing courses. As a result I have had the opportunity to share with a great many established listing agents as well as a large group of future ones. While the challenges of focusing on listings are many, the best place to begin[…]

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Cinco Siempre

I was watching a video yesterday and someone used the word, siempre. Siempre, in Spanish, means always. Siempre. What a great word. Always is the way you are consistently: not erratic, unpredictable, uncertain. So it got me thinking about the always in the sales world. The result? Five always, five things you could always do[…]

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10/1/2/3 A Facebook Plan to Connect

In the days of my Great Grandpa Blackmer, if you wanted to chat with someone, you had to see them, as in really SEE them, in person. You rode to the next town, knocked on their door and paid a visit. Then, Alexander Graham Bell gave us the telephone. The phone was a great way[…]