Quick Plumbing Inspection

No one wants to waste water or money. For that reason, take a few minutes every other month to do the following inspections: Check to see if cutoff valves on sinks and toilets are working properly. Many times, builders will put individual cutoffs on supply lines to sinks and toilets. It is reasonable to expect[…]

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I Don’t Know Morgan James…. But Maybe I Do

It’s true. I don’t know Morgan James. Or, maybe I do. I actually MET her last night in Parker, CO after her stellar 90 minute singing performance. But know her? Probably not. Or, maybe I do. I first “met” Morgan James on youtube about two years ago, sort of by accident. I was in a[…]

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Got Relevance?

Talked to your travel agent lately? NO????? I was cleaning out a drawer a few days ago and happened upon a handout from a keynote I had delivered some time ago. It was the opening address at the Active Enterprise Network’s Annual Conference in Breckenridge. Their theme was “Winning Customers and Influencing Markets.” Setting the tone for the[…]

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Houses: Product or Commodity?

For decades the real estate industry has treated houses as if they were products. They are given a price by the Seller, placed into the market, and the marketing begins. That marketing becomes the catalyst for drawing potential buyers to the property. The idea is that the better the marketing, the faster and at a[…]

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Social Media for “Seasoned” (Old) Sales People YPPE#7

Social media is a great way for salespeople to build relationships and brand themselves with their peeps (and anyone who happens to find them). This episode gives an overview of how to get a little more bang for you buck on four sites: Facebook, Instagram, Twitter, and LinkedIn. Facebook Twitter Google+ LinkedIn

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Effective Sales: from Fats Waller

When Fats Waller wrote the words, “Find out what they like and how they like it and let them have it just that way,” I’m sure he was composing within the context of the song written for the musical Ain’t Misbehavin.’ What he may not have known, at the time, was he was also creating the pathway[…]

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Inventory Continues to be a Challenge

In any given market, inventories fluctuate based on supply and demand considering area and price range. The National Association of REALTORS considers a balanced market to be a five/six-month supply of homes. If it takes longer than five or six months to sell, it is thought to be a buyer’s market and less than five[…]

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The Platinum Rules of Public Speaking

I read that thirty-nine percent of people cite public speaking as their biggest fear. That’s number one; ahead of a terrorist attack, cancer, death… Yet there are still brave, odds-defying folk (myself included) who engage in this deadly practice for a living. Perhaps they (and I) possess incredible secrets of the trade known only to[…]

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Airline Hospitality and my Holiday Celebration YPPE #6

Well, last week I had one of the great experiences of modern day customer service: I flew on an airplane. I won’t mention the specific airline because, well, it could be almost any one of them and I certainly don’t want to play favorites…. or unfavorites. On only wish that during the Holidays I could[…]

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Ten Reasons Being a Realtor is like Marathoning

There are two things in my life I have done for a considerable amount of time: running (51 years – over 111,000 miles) and real estate (26 years). What I have learned from these experiences is that they are incredibly alike. So without further ado, I give you the Top Ten Reasons Being a Realtor[…]