Want A Better Housing Market? Remember the Early 80’s!

The early eighties. A wonderful time in the lives of many of us (at least as it sits WAAAAAY back in our rear view mirrors). Maybe not so much. The music was mediocre, the clothes were horrendous, and interest rates were not appealing. The 80’s brought much change. My first wife, Della, and I had[…]

If You Got ’em, Use ’em!

That’s using your tools, dog. Whenever I deliver a company class about tools and resources, like I have these past couple of months at three different Coldwell Banker companies, I am reminded of the number of real estate agents that are not aware of the tools at their disposal. Most of the major real estate[…]

Looking for Buyer Loyalty?

Loyal Tiger Fans! Anywhere I teach, real estate agents share a common obstacle they face when working with buyers… LOYALTY! They say there is no problem getting sellers to be loyal, but those buyers… they are tougher. My answer is always the same: Maybe you should treat your buyers more like you treat your sellers.[…]